Typically we are looking for businesses with $500k profit as a minimum, up to around $2m. However there are always exceptions, for example a slightly lower profit but with a 100% growth rate could be more interesting than a $500k profit business growing very slowly. As we raise additional funding, we will be looking to acquire larger businesses, so it's always worth getting in touch.

Our model means that we need to buy profitable and growing businesses.

We want to build loveable brands. For us, loveable is a shorthand for the ability to build a strong brand because the product is likely to form a deeper emotional connection with the customer. These products need to have clear differentiation and positioning. We also believe it's easier to build a brand if it's strongly related to the person's sense of self, so we are targeting the following sectors: Pets; Kids; Home & Garden; Outdoors; Health, Beauty and Fitness.

Not currently, but it's something we are looking at for the future.

We love sustainable businesses, but we're also interested in product where we think we can make them more sustainable - whether that is through changing materials or packaging, or through offsetting.

Most of the time the founders leave the business after a short transition period, however if you still love what you are doing and want to be part of the next stage of the business, we're open to that too.

Although every deal is unique, generally we will keep on all members of permanent staff that want to stay on.

All deals are unique and judged on its own merits. However, we generally see some variation on this theme. We aim to offer a fair upfront price coupled with the opportunity to share in the future growth of the business. Generally we split the upfront payment in two. The largest payment is paid on completion (signing) of the deal. There is a second proportion held back as a stabilisation payment and paid after a number of months. This just ensures that the business hasn't been 'window dressed' for sale with profits artificially inflated by cost reductions that harm the business post-acquisition. We then offer a share in the increase of the profits for some number of months post acquisition.

Yes, provided they reach our criteria.

Yes, provided they reach our criteria.